Deep Dive Intro to Business Animation

Over two days a week for 10 weeks, unleash the power of your imagination and creativity through digital animation production! 

More than ever businesses and organizations are relying on digital animation to help tell and sell their story.  From TV commercials to clips designed for social media advertising, people pay attention to digital animation.  Learn the business animation skills to create your animation ideas from concept to reality.  Participants will learn the basic animation production pipeline using a leading business animation software.  From storyboarding, script writing, to production, this intensive course will help you produce a professional quality digital portfolio that can help you land a job in the lucrative digital media industry.  Open your laptop and let the fun and learning begin!  All software will be provided for this class.  Join our American Advertising Federation (ADDY) award winning instructors for this special class.   


Rod Sanchez headshot

Dr. Rod Sanchez, Lead Instructor

Rod’s formal academic training is in neuroscience. He has spent the last decade working with companies such as Intel, HP, and DreamWorks Animation SKG to develop first-of-its-kind digital products and technologies around the world. At Intel, Rod founded and managed Intel’s worldwide Community Solutions Program – this multi- billion dollar program paired Intel technologists and resources with industry experts outside of Intel in various industries to create new products. Rod led the development of the first wireless hospital in Italy, the first wireless school in Central America, the first robotic pharmacy in the US, and many other technical projects around the world. Later, Rod collaborated with DreamWorks Animation SKG to develop a new technical model for rendering animated images used in motion pictures from geographically remote locations. This new technical model was used in the production of Academy Award® nominated movies such as Shrek Forever After, Kung Fu Panda 2, How to Train Your Dragon, Despicable Me, and Puss in Boots. This technical process has since become an animated motion picture industry standard. Rod is the author of the Ben and IQ ExploreTM children’s illustrated book series. This series, which premiered during the spring 2017, entertains and educates children on various topics from gardening to healthcare. Rod maintains his academic roots and actively works with schools and universities around the US to develop digital media production training initiatives. Rod plays an active role in the community. He served on the Board of Directors of the Los Alamos National Laboratory Foundation, the Board of Advisors for the United States Department of Energy, the board of advisors for the Los Alamos National Laboratory Venture Acceleration Fund, the Board of Directors of the Center for Hands on Learning, a member of the HP Production Studio Advisory Council, a Visiting Professor in the school of Business, Media, and Technology at New Mexico Highlands University, an Adjunct Professor in University of New Mexico’s Interdisciplinary Film and Digital Media program, the Founder and Director of the Innovation Laboratory, the Founder and Director of the “Dream Factory” technology incubator, and a member of numerous motion picture, technology, science, and digital media industry organizations. Rod speaks nationally about the important relationship between emerging media, education, and world economy.

Kasie Cochrane digital media assistant instructor

Kasie Cochrane, Assistant Instructor

Kasie is a Creative Designer who specializes in digital illustration, 2d animation, graphic design and video production and editing. With a background in Fine Art and a passion for Art and Design, she strives to build projects that can expose the creative process. She has created logos, animations and graphics for organizations such as the New Mexico DOH, CNM Westside campus, Explora, and several local businesses.

Deep Dive tuition increases go into effect on 7/1/2024. Programs beginning on or after 7/1/2024 will reflect updated tuition pricing. Click “Tuition Increase” to learn more.  


Deep Dive tuition increases go into effect on 7/1/2024. Programs beginning on or after 7/1/2024 will reflect updated tuition pricing. Review those increases here.  

Scheduled Maintenance

CNM Ingenuity will be performing scheduled maintenance on Saturday, January 20 from 8 p.m. – 11 p.m. Students will not be able to submit or modify any forms during this time. We appreciate your patience and understanding. Please contact us with any questions.